Project TCM RACING Service EVENT MARKETING Platform MOBILE TCM (Touring Car Masters) Phillip Island race Reaching customers at the right time is key but getting them when they are in the right place is crucial. TCM were holding a racing event on Phillip Island and wanted a campaign that would boost ticket sales in the…
Project MARKS AND SPENCER WOMEN’S WEAR Service TARGET 35+ WOMEN, AWARENESS AND CONVERSION Platform PRINT AND EVENT Marks and Spencer women’s wear Australian launch With one in three women in the UK buying their bras from Marks and Spencer, and two pairs of underpants (knickers) sold every second (that’s over 60 million pairs a year!)…
Project OTP RESPONSE Service MEDIA PLANNING AND BUYING Platform NATIONAL PRESS, LOCAL PRESS AND SUBSCRIPTION MAGAZINES Cotton Traders brings UK press strategy to Australia Cotton Traders have an exceptionally successful strategy of OTP offers in the press in the UK and wanted to duplicate this winning approach in Australia. The tactic was not only good,…
Project BOOHOO DIGITAL Service AWARENESS AND CONVERSION Platform DIGITAL OOH Digital campaign success for boohoo.com Boohoo.com adds over 100 new products every day to their website and when they wanted to promote, not only the range of new items, but how easy it is to shop these outfits from a mobile phone, ClubQT was hot…
Project DM CAMPAIGN Service INSERTS AND DM Platform PRESS AND MAILING HOUSE Boden wins with traditional marketing techniques ClubQT does love a catalogue! Yes, that’s right, we like to talk about digital marketing, mobile marketing, social and influencers but it’s the catalogue that’s still one of the most effective ways of building new brand customers…